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Public Relations Nightmares > 12 Crisis Management Lessons from Lehman Brothers

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12 Crisis Management Lessons from Lehman Brothers

Public Relations News - - Posted on December, 31 at 6:00 pm

Identify five executives on your “crisis team”. 5. Develop a risk scenarios and contingent plans. 6. Identify a Public Relations expert who can help you through the crisis (before the crisis not during!).

Original post by evnucci

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