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Kopa Lgoonetileeke, PishPosh

marketing, blogs, Editor Showcase Modern Moms, Kopa Lgoonetileeke, PishPosh - No Comments » - Posted on March, 12 at 11:53 am

To Link to Post: http://bit.ly/b2350g
Kopa describes how earning media online drove brand growth for her in the mommy market. Recorded at the Editor Showcase, Modern Moms Conference.

Some of Kopa’s VlogViews:
“I thought somebody should invent this. Because we need a way to organize all of our kids stuff, but still use our handbags.”
“We are pitching […]

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Kopal Goonetileke, PishPosh Mommy Stuff

marketing, blogs, Editor Showcase Modern Moms, Kopa Lgoonetileeke, PishPosh - No Comments » - Posted on March, 12 at 11:53 am

To Link to Post: http://bit.ly/b2350g
Kopal describes how earning media online drove brand growth for her company, PishPosh Mommy in the mommy market. Recorded at the Editor Showcase: Modern Moms .

Some of Kopal’s VlogViews:
“I thought somebody should invent this. Because we need a way to organize all of our kids stuff, but still use our […]

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Ellen Seidman, LoveThatMax.com

Healthcare, blogs, Editor Showcase Modern Moms, Ellen Seidman, LoveThatMax.com - No Comments » - Posted on March, 12 at 10:00 am

To Link to Post: http://bit.ly/a0EB5w
Mom Blogger Ellen Seidman discusses the need for healthy living tips for moms of special needs children. Recorded at the Editor Showcase, Modern Moms Conference.

“I am the parent of a special needs child. And I wanted to reach out to other moms in the same situation. I went through a […]

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Health and Medical VlogViews Series

health, Social Media, Healthcare, Online Video, Web Video, blogs, Communications, Medical - No Comments » - Posted on June, 26 at 9:10 am

To link to post: http://bit.ly/8p1O4
Sanjay Gupta, CNN; Ray Kerins, Pfizer, Robert Halper, Johnson & Johnson; Frank Papay, Cleveland Clinic; Dr. Laura Jana, Pediatrician; Dr. Allan Hamilton, Grey’s Anatomy; Col. Paul Little, Pentagon Channel; Thea Trachtenberg, Good Morning America; and Kevin Soden, Retirement Living TV, brought their take on traditional media, social media, communicating in a […]

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Phil Mooney, Coca-Cola

Social Media, blogs, Coca-Cola, Coca-Cola Conversations, Phil Mooney - No Comments » - Posted on May, 12 at 4:26 pm

Phil Mooney, Chief Archivist for Coca-Cola, discusses how he is using social media to achieve his communications goals through his blog, Coca-Cola Conversations.

Some of Phil’s VlogViews:
“[When starting the blog] we started to build on what already existed, one hundred and twenty three years worth of rich history. There is an incredible fan base out […]

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Ed Nicholson, Tyson Foods

Social Media, blogs, Ed Nicholson, hungerrelief.Tyson.com, Tyson - No Comments » - Posted on May, 12 at 4:19 pm

Ed Nicholson, Director of Community Relations at Tyson Foods, discusses how he is using social media to spread awareness on hunger relief through his blog, hungerrelief.Tyson.com.

Some of Ed’s VlogViews:
“We’ve been in hunger relief for nine years now. There is a great opportunity out there that we have become part of…We’re trying to add value […]

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Stephanie Anderson, Sylvania

blogs, Communications, mommy blogs, Stephanie Anderson, Sylvania - No Comments » - Posted on March, 13 at 11:49 am

Stephanie Anderson, Head of Communications and Chief Spokesperson for Sylvania, discusses the challenge of a company being the “number 2 guy” and how a company can overcome that.

Some of Stephanie VlogViews:
“We’re essentially the Pepsi, if you will, of our industry. But what I find as a communicator is it gives you a tremendous opportunity […]

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Stephanie J. Anderson, Sylvania

blogs, Communications, mommy blogs, Stephanie Anderson, Sylvania - No Comments » - Posted on March, 13 at 11:49 am

Stephanie Anderson, Head of Communications and Chief Spokesperson for Sylvania, discusses the challenge of a company being the “number 2 guy” and how a company can overcome that.

Some of Stephanie VlogViews:
“We’re essentially the Pepsi, if you will, of our industry. But what I find as a communicator is it gives you a tremendous opportunity […]

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Adam Brickley, Originator, Draft Sarah Palin for Vice President

Politics, Media, Katie Couric, blogs, Adam Brickley, Charlie Gibson, Sarah Palin - No Comments » - Posted on March, 13 at 11:25 am

As a college student, Adam Brickley started the Draft Sarah Palin for Vice President movement in 2007. Perhaps he should have started the “Elect Sarah Palin for Vice President” movement. Adam discusses the initiative that took the political system by storm.

“The media didn’t do a great job as far as I’m concerned. I mean, […]

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Jeff Mascott, Adfero Group

Politics, blogs, Adfero Group, grassroots organizing, Jeff Mascott, K Street Café, web 2.0 - No Comments » - Posted on March, 13 at 10:57 am

Jeff Mascott, Managing Partner, Adfero Group and blogger at K Street Café, discusses grassroots organizing in the political arena.

Some of Jeff’s VlogViews:
“As the internet has moved to what’s referred to as 1.0 and 2.0, it’s actually allowed grassroots organizing online to be much more effective. Grassroots organizing online took more of an advertising model, […]

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